Overview
Sean Wright serves as Chief Insights and Analytics Officer at Guideline[1][3]. Wright previously held the position of SVP Market Intelligence and Strategy at NBCUniversal from January 2024 to September 2025[4], and prior to that served as Vice President, Strategy and Marketplace Analytics at the same company from March 2021 to March 2024[5]. Earlier experience includes roles as Director, Client Strategy and Analytics at NBCUniversal[6], Senior Manager positions in insights and analytics at Anheuser-Busch[7][8], and a Research Coordinator position at Caldwell University[9]. Wright holds a Master of Arts degree in Organizational Communication from Villanova University[10] and a Bachelor of Arts degree in Political Science from Villanova University[11].
Profile introduction
A highly motivated self-starter with a wide-range of experience in business, government, non-profits and higher education. One who is valued by decision makers for the ability to think strategically, synthesize high volumes of information, and provide creative, data driven decisions. Dedicated, and focused, someone who is eager to learn more, be challenged, and grow professionally. Specialties: • Strategic Planning and Decision Making
Career history
- Chief Insights and Analytics OfficerSep 2025 to presentGuideline
- SVP Market Intelligence and StrategyJan 2024 to Sep 2025NBCUniversal
- Vice President, Strategy and Marketplace AnalyticsMar 2021 to Mar 2024NBCUniversal
- Director, Client Strategy and AnalyticsMay 2019 to Mar 2021NBCUniversal
- Senior Manager, US Insights and AnalyticsApr 2018 to Apr 2019Anheuser-Busch
- Senior Manager, US Shopper InsightsJan 2018 to Apr 2018Anheuser-Busch
- Research CoordinatorSep 2011 to Aug 2013Caldwell University
Education
M.A., Organizational Communication, General2007 - 2010Villanova University
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