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Martin Roper

Chief Executive Officer at Vita Coco

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Overview

Martin Roper serves as Chief Executive Officer of The Vita Coco Company (NASDAQ: COCO) [2][3]. Roper held the position of Co-Chief Executive Officer at Vita Coco from January 2021 to May 2022 [4] and served as President from September 2019 to January 2021 [5]. Prior to joining Vita Coco, Roper was President and Chief Executive Officer of The Boston Beer Company (NYSE: SAM) from January 2001 to April 2018 [9], and held the position of President and Chief Operating Officer there from 1997 to 2001 [10]. Roper holds an MBA in Business Administration and Management from Harvard Business School [11], a Master of Engineering in Manufacturing from Trinity Hall, Cambridge University [12], and a Bachelor of Arts in Engineering from Trinity Hall, Cambridge University [13]. Roper has also served as an independent board director at LL Flooring [8] and Fintech.net [6].

Profile introduction
Source excerptLinkedIn [2]

Current CEO of The Vita Coco Company (NASDAQ: COCO). Accomplished seventeen-year CEO of The Boston Beer Company (NYSE: SAM) with a track record of generating multi-year organic growth that produced exceptional shareholder returns over tenure. Led the company’s transformational expansion through the creation of significant innovative and category-leading brand platforms, international partnerships, acquisitions, and expansion of manufacturing facilities. Early career experience includes leadership roles with private-equity backed companies and Boston Consulting Group. MBA from Harvard Universi…

Career history

  1. Chief Executive OfficerMay 2022 to presentVita Coco
  2. Co-Chief Executive OfficerJan 2021 to May 2022Vita Coco
  3. PresidentSep 2019 to Jan 2021Vita Coco
  4. Independent Board Director Private CompanyNov 2018 to presentFintech.net
  5. Director2019 to Jan 2025Power Crunch
  6. Independent Board DirectorNov 2006 to Dec 2024LL Flooring
  7. President & CEOJan 2001 to Apr 2018The Boston Beer Company
  8. President and Chief Operating Officer1997 to 2001The Boston Beer Company

Education

  1. MBA, Business Administration and Management1988 - 1990Harvard Business School
  2. MEng, Manufacturing at Trinity Hall1985 - 1986Cambridge University
  3. BA, Engineering at Trinity Hall1982 - 1985Cambridge University

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