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Jordan Berke

Founder, CEO at TOMORROW

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Overview

Jordan Berke is the founder and CEO at TOMORROW, a digital retail consulting firm that advises retailers on digital transformation with a focus on ecommerce, personalisation, and omni-channel fulfilment [1][2]. Berke brings over 20 years of digital, retail and marketing experience [2]. At Walmart, Berke held positions spanning merchandising, operations, finance, strategy, and ecommerce [2], progressing from Store Operations Manager in 2006 to Head of China eCommerce and Digital Innovation by 2017 [4][9]. Berke earned a BS in Real Estate from the University of Michigan and an MBA in International Business and General Management from the University of Michigan's Stephen M. Ross School of Business [11][12]. Berke has led TOMORROW since April 2019 [3].

Profile introduction
Source excerptLinkedIn [2]

Jordan is the founder and CEO at TOMORROW, a digital retail consulting firm. The firm advises top-tier retailers on accelerating digital transformation with a focus on ecommerce, personalisation, and omni-channel fulfilment. With over 20 years of digital, retail and marketing experience, Jordan was an early leader in digital marketing in the United States before moving to lead Walmart’s e-commerce and in-store digital efforts in China, where he spent the past 10 years. At Walmart, Jordan held positions in merchandising, operations, finance, strategy, and ecommerce. In 2010, he spearheaded th…

Career history

  1. Founder, CEOApr 2019 to presentTOMORROW
  2. Head of China eCommerce and Digital Innovation, Chairperson Walmart Global Omnichannel ForumSep 2017 to Mar 2019Walmart
  3. Vice President, China eCommerceNov 2014 to Sep 2017Walmart
  4. General Merchandise Manager, Consumer ElectronicsNov 2012 to Nov 2014Walmart
  5. Senior Director, Sam's Club eCommerceApr 2010 to Nov 2012Walmart
  6. Senior Manager, Strategy & FinanceNov 2008 to May 2010Walmart
  7. Store Operations ManagerDec 2006 to Oct 2008Walmart
  8. Internal Consultant - MBA RotationOct 2005 to Dec 2006Walmart

Education

  1. MBA, International Business, General ManagementSep 2003 - May 2005University of Michigan, Stephen M. Ross School of Business
  2. BS, Real Estate1995 - 1998University of Michigan

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