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Cinthia Portugal

Vice President Global Marketing at Zenity

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Overview

Cinthia Portugal serves as Vice President Global Marketing at Zenity[1]. Portugal brings over 20 years of experience in technology marketing, with expertise in category creation, product differentiation, brand awareness, and data-driven marketing strategies in B2B SaaS environments focused on DevOps, ITOps, and SecOps[2]. Portugal's professional background includes roles as Chief Marketing Officer at Checkly from August 2022 to October 2024[4], Vice President Marketing at CrowdStrike from March 2021 to July 2022[5], and Vice President Marketing at Humio from April 2018 to March 2021[6]. Earlier positions included marketing roles at Microsoft[8], Amazon.com[9], and Cisco[10], as well as ownership of GO Concepts, a marketing consulting firm[7].

Profile introduction
Source excerptLinkedIn [2]

With over 20 years of experience in technology marketing, I am a disruptive leader committed to category creation and recognition, driving growth and product differentiation, and accelerating brand awareness for global companies in DevOps, ITOps, and SecOps. I excel in leveraging data-driven marketing to secure market leadership positions in competitive B2B SaaS environments. Dedicated to personalized marketing, I continuously develop customer-centric strategies to enhance engagement and efficiency, ensuring each campaign not only fosters deep loyalty but also drives significant business resul…

Career history

  1. Vice President Global MarketingOct 2024 to presentZenity
  2. Chief Marketing OfficerAug 2022 to Oct 2024Checkly
  3. Vice President MarketingMar 2021 to Jul 2022CrowdStrike
  4. Vice President MarketingApr 2018 to Mar 2021Humio
  5. Owner - Marketing Consultant2014 to Jun 2019GO Concepts
  6. SharePoint MarketingAug 2010 to Oct 2011Microsoft
  7. Amazon Kindle MarketingOct 2008 to Sep 2010Amazon.com
  8. Corporate Communications, Consumer Business GroupAug 2007 to Oct 2008Cisco

Media & appearances

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