Overview
Muse was founded in February 2022 by CPAs Colin Horsford and Busayo Ogunsanya[2]. The company uses artificial intelligence to navigate tax codes and integrates with financial, tax, and HR software[2]. Muse provides personalized tax and financial insights through a business-to-business model, delivering its services via strategic partnerships with financial institutions[2]. Users can input their tax returns and transaction data into the platform[2]. The company operates in the financial services industry[3] and is recognized as part of the New York AI scene[1].
Growth & traction
Alumni
In the news
- Meta wants your next gadget to be Muse-infusedMeta wants Muse in your TV and your toaster, so it's giving the code away for free.
TechCrunch AI · Oct 2, 2026
- Meta disputes claim that Muse read a user’s private messages without permissionMeta says its Muse AI agent cannot access a user’s Messages without explicit permission, disputing a journalist’s account that the agent read his private messages while the required Mac setting was turned off.
- OpenAI Unveils Dots, New A.I. Agents to Rival Meta’s MuseThe ChatGPT maker unveiled agents that act as assistants, just weeks after Meta released Muse, as it faces scrutiny over incidents involving its technology.
New York Times Technology · Sep 29, 2026
- Meta is expanding its AI agent Muse to small businessesThe tech giant says the agent can help owners run their business and find new customers.
- Google is killing off Gemini’s Gems in favor of ‘skills’As all-in-one AI agents like Meta's Muse and Instinct take off, Google is opting to end a feature that built task-specific agents.
- Meta launches enterprise AI platform, hires MongoDB CEO to lead new initiativeMeta says it will focus on bringing its full technology stack, including Muse, Meta Business Agent, Muse API, Muse Code, and more to businesses and developers.
- Can Muse overcome Meta’s trust issues?On Equity, we discussed how Meta's AI announcement managed to steal the spotlight from OpenAI and Anthropic.
- Meta opens early access program for new Muse featuresAnyone interested in joining has to ask Muse to put them on the list.
Focus
- Muse describes itself as "Leveraging AI to produce more accurate personalized tax & financial insights to users on financial service platforms.".[5]
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