Magnet Labs CatalogIQ

Overview

Magnet Labs CatalogIQ is a platform listed in the New York AI scene [1] that scores product catalogs on a 0-100 scale based on how well they meet standards used by search engines and AI systems [2]. The company describes CatalogIQ as "the independent measurement layer for B2B catalog quality" [3]. The CatalogIQ Index produces scores across thirteen dimensions organized into two sub-indices: "Catalog Quality & Discoverability" and "AI Commerce Readiness" [4]. Beyond measurement, Magnet Labs offers a "Remediations" service to close catalog gaps identified by its scoring [5]. The platform targets HVAC/R distributors, B2B manufacturers and distributors with complex catalogs, and B2C retailers preparing for AI shopping agents [6]. Magnet Labs is described as a small, US-based team [9] led by Founder & CEO Rob Desmarais [9], with members from Adobe, Bloomreach, Algolia, Sitecore, VTEX and GS1 [9]. CatalogIQ is offered in four pricing tiers: Snapshot, Monitor, Benchmark, and Enterprise [10].

The CatalogIQ Index has two sub-indices, "Catalog Quality & Discoverability" and "AI Commerce Readiness", and produces a 0-100 quality score across thirteen dimensions. [4]

Alongside measurement, Magnet Labs offers a "Remediations" service that closes the catalog gaps its scoring identifies, verified by re-measurement rather than subjective completion markers. [5]

CatalogIQ is sold in four tiers: a free "Snapshot" assisted sample assessment, a quoted "Monitor" tier recalculating the score monthly over 12 months, a quoted "Benchmark" tier with remediation management and peer comparison rankings, and a custom "Enterprise" tier with customer-authored standards. [10]

Customers

Magnet Labs publishes case studies on two named customers: Your Pet Connection, a B2C pet products retailer with roughly 5,000 SKUs, and The Outdoor Kitchen Store. [7]

Growth & traction

Magnet Labs reports that customer Your Pet Connection achieved "470% more indexed pages" and "7× organic clicks, in 45 days". [8]

Magnet Labs describes itself as "a small, US based team" whose members bring experience from Adobe, Bloomreach, Algolia, Sitecore, VTEX and GS1, and names Rob Desmarais as Founder & CEO. [9]