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Vixx Nishikawa

Vice President Creative Director at Vi

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Overview

Vixx Nishikawa holds the position of Vice President Creative Director at Vi[1]. Nishikawa describes their approach to creativity as performance rooted in preparation, pattern recognition, resilience, and consistent execution, with work situated at the intersection of strategy and craft[2]. Nishikawa's professional trajectory at Vi spans from Art Director beginning in August 2017[5], progressing to Head of Creative from July 2022 to March 2024[4], and continuing as Vice President Creative Director from March 2024 to present[3]. Prior experience includes roles as Art Director at LOCUS New Media from April 2011 to July 2017[6], Graphic Designer at The Illusion Factory from January to April 2011[7], Environmental Design work at NBC Universal in October 2009[8], and Public Relations/Marketing Graphic Designer at The Art Institute of California - Los Angeles from 2007 to 2009[9]. Nishikawa earned a Bachelor of Science in Graphic Design from The Art Institute of California - Los Angeles between 2006 and 2009[10].

Profile introduction
Source excerptLinkedIn [2]

I’ve spent my life training my mind the way others train their bodies. To me, creativity is performance. It is preparation, pattern recognition, resilience, and showing up every day ready to execute. My work sits at the intersection of strategy and craft. I see the whole system while staying relentless about the details. I build teams. I build systems. I turn ideas into reality. I am currently VP of Creative at Vi, leading the brand creative storytelling and translating complex ideas into clear narratives, scalable systems, and meaningful impact. I am globally shaped. Born and raised in…

Career history

  1. Vice President Creative DirectorMar 2024 to presentVi
  2. Head of CreativeJul 2022 to Mar 2024Vi
  3. Art DirectorAug 2017 to Jul 2022Vi
  4. Art DirectorApr 2011 to Jul 2017LOCUS New Media
  5. Graphic DesignerJan 2010 to Apr 2011The Illusion Factory
  6. Environmental DesignOct 2009 to Dec 2009NBC Universal
  7. Public Relations/ Marketing Graphic Designer2007 to 2009The Art Institute of California - Los Angeles

Education

  1. Bachelors of Science, Graphic Design2006 - 2009The Art Institute of CaliforniaLos Angeles

Media & appearances

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