Overview
Udi Ben-Baron holds the position of Senior Vice President Product Management at Vi[1], where Ben-Baron works to drive the company toward a ~$120M ARR trajectory, build multidisciplinary teams, and align product innovation with commercial outcomes across health, wellness, and pharma[2]. Ben-Baron has held the role since March 2024[3], having previously served as VP Product at Vi from January 2022 to March 2024[4]. Prior to Vi, Ben-Baron held product leadership positions at FarmSee as VP Product[5], PointGrab as Director of Product Management[6], and Amimon as Head of Product Management[7]. Ben-Baron's earlier career included roles at Polycom as both Software Engineer and Product Manager between 2005 and 2013[8][9]. Ben-Baron holds a B.Sc. in Software Engineering from Jerusalem Multidisciplinary College[12], an M.Eng. in Systems Engineering from Technion[11], and an MBA from Technion[10].
Profile introduction
Product and growth executive with deep experience scaling AI-driven B2B platforms from early commercialization to enterprise impact. I blend a strong technical foundation (Software Engineering B.Sc., Systems Engineering M.E.) with hands-on leadership across product, data science, and GTM strategy. At Vi, I help drive the company toward a ~$120M ARR trajectory, build and lead multidisciplinary teams, and align product innovation with commercial outcomes across health, wellness, and pharma. My work includes AI product architecture and exploration of emerging domains such as quantum computing an…
Career history
- Senior Vice President Product ManagementMar 2024 to presentVi
- VP ProductJan 2022 to Mar 2024Vi
- VP ProductMay 2019 to Jan 2022FarmSee
- Director of Product ManagementMay 2016 to Apr 2019PointGrab
- Head of Product ManagementAug 2013 to Aug 2016Amimon
- Product ManagerMay 2008 to Aug 2013Polycom
- Software EngineerMay 2005 to May 2008Polycom
Education
Master of Business Administration - MBA2009 - 2011Technion, Israel Institute of Technology
Master of Engineering (M.Eng.), Systems Engineering2006 - 2008Technion, Israel Institute of Technology
- B.Sc, Software Engineering2001 - 2004Jerusalem Multidisciplinary College
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