Overview
Tracy Markum serves as Vice President of Sales and Sales Engineering - Americas at Intellicene[1], leading a multi-million-dollar revenue organization delivering SaaS and mission-critical platforms to enterprise customers[2]. Markum brings over three decades of leadership experience specializing in aligning revenue growth with business continuity, operational resilience, and risk mitigation[2]. Prior to joining Intellicene in December 2022[3], Markum held the position of Vice President North American Sales at Cognyte Software from January 2021 to December 2022[4]. Earlier roles included Vice President of North American Sales at Verint SIS from January 2017 to January 2021[5], and positions at Avigilon as Sr. Director of Sales for the Mid Central U.S. and Sales Director[7][8]. Markum holds a Bachelor of Science in Business Management from the University of Science and Arts of Oklahoma[11] and two Master of Business Administration degrees from Houston Christian University[12][13].
Profile introduction
I serve as Vice President of Sales and Sales Engineering for the Americas at Intellicene, where I lead a multi-million-dollar revenue organization delivering SaaS and mission-critical platforms to enterprise customers. With over over three decades of leadership experience, I specialize in aligning revenue growth with business continuity, operational resilience, and risk mitigation. My work focuses on building scalable go-to-market strategies, expanding and rebuilding partner ecosystems, and driving adoption of SaaS and AI-driven solutions with revenue rich results. I am passionate about buil…
Career history
- Vice President of Sales and Sales Engineering - AmericasDec 2022 to presentIntellicene
- Vice President North American Sales, Cognyte Software, Situational Intelligence SolutionsJan 2021 to Dec 2022Cognyte Software
- Vice President - North American Sales - SISJan 2017 to Jan 2021Verint SIS
- Situational Intelligence Solutions - Sr. Director North AmericaJan 2017 to May 2018Verint Situational Intelligence Solutions
- Sr. Director of Sales -Mid Central U.S.Jan 2015 to Dec 2016Avigilon
- Sales DirectorFeb 2013 to Jan 2015Avigilon
- Sr. Dir. Life Safety and Security TechnologyJun 2011 to Feb 2013Tech Electronics
- President, CEO, Lead SpeakerJan 2003 to Jan 2013LifeFusion
Education
- Bachelor of Science, Business Management1986 - 1990University of Science and Arts of Oklahoma
- Master of Business Administration (MBA), Business1994 - 1996Houston Christian University
- Master of Business Administration - MBA, International BusinessFeb 1999Houston Christian University
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