Overview
Sheldon Owen serves as CEO North America at Biddeo.io [1][3]. Owen is a senior global executive and revenue leader with more than 20 years of experience across AI, media, SaaS, fintech, martech, adtech, and emerging technology sectors, with expertise in go-to-market strategy, demand generation, and AI-driven growth initiatives [2]. Owen's career includes roles as co-founder and CEO of Unified, which was sold to iHeart Media [7], CEO of the retail media platform Vana [6], and SVP of Performance Media at dentsu [5]. Owen also serves as a PE/VC investor and operator at S7 Companies [4]. Owen holds an MBA in Business Administration and Management from University of Phoenix [11] and certificates in Entrepreneurship and Venture Capital and Organizational Leadership from Harvard Business School [9][10].
Profile introduction
Senior Global Executive, Growth Architect, and Revenue Leader with 20+ years of experience driving measurable growth and enterprise value for private equity-backed, publicly traded, and venture-funded companies. Proven track record scaling revenue, accelerating go-to-market strategies, increasing market share, building high-performance sales and marketing organizations, and managing nine-figure P&Ls. Experienced across AI, media, SaaS, fintech, martech, adtech, and emerging technology sectors. Expertise includes GTM strategy, demand generation, AI-driven growth initiatives, business incubatio…
Career history
- CEO North AmericaApr 2025 to presentBiddeo.io
- PE/VC Investor/OperatorMar 2016 to presentS7 Companies
- SVP Performance Media (Mutesix)Jan 2023 to Sep 2023dentsu
- CEO - Retail Media PlatformDec 2016 to Dec 2022Vana
- Co-Founder and CEO (Unified sold to iHeart Media)Mar 2011 to Jul 2020Unified
- EVP/GM of Performance AdvertisingJan 2005 to Feb 2011Connexus
Education
Certificate, Entrepreneurship and Venture CapitalHarvard Business School
Master of Business Administration (MBA), Business Administration and ManagementUniversity of Phoenix
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