Overview
Sasha Anderson is a Limited Partner at GTMFund as of November 2023.[1][4] Anderson is a revenue and GTM executive with a track record of building high-performing teams and scaling B2B SaaS companies through hypergrowth.[2] As an early employee at Procore Technologies, Anderson held multiple leadership roles across Revenue Operations, GTM Strategy, International Expansion, M&A, and Customer Success, helping scale the company from approximately $20M to over $1B in revenue through its 2021 IPO.[2] Anderson progressed through positions including Director of Sales Operations & Strategy, Director of Revenue Operations & Strategy, Senior Director of Revenue, VP of GTM Strategy & Operations, and Vice President of Customer Success at Procore between 2016 and 2024.[5][6][7][8][9] Currently, Anderson leads Canva's global B2B post-sales organization as Global Head of Customer Success.[3] Anderson holds a Bachelor of Arts in International Relations from UC Santa Barbara and previously worked in strategy consulting at EY.[10][11]
Profile introduction
Sasha is a revenue and GTM executive with a track record of building high-performing teams and scaling B2B SaaS companies through hypergrowth. As an early employee at Procore, she helped scale the company from ~$20M to $1B+ in revenue and through its 2021 IPO, holding leadership roles across Revenue Operations, GTM Strategy, International Expansion, M&A, and Customer Success. Today, Sasha leads Canva’s global B2B post-sales organization across Customer Success, Professional Services, Implementation, Technical Account Management, and Customer Education. She specializes in scaling enterprise p…
Career history
- Global Head of Customer SuccessSep 2024 to presentCanva
- Limited PartnerNov 2023 to presentGTMFund
- Vice President, Customer SuccessApr 2023 to Sep 2024Procore Technologies
- VP, GTM Strategy & OperationsOct 2021 to Apr 2023Procore Technologies
- Senior Director, RevenueApr 2020 to Oct 2021Procore Technologies
- Director, Revenue Operations & StrategyNov 2018 to Apr 2020Procore Technologies
- Director, Sales Operations & StrategyJan 2016 to Nov 2018Procore Technologies
- Strategy Consulting2014 to 2016EY
Education
Bachelor of Arts (B.A.), International RelationsUC Santa Barbara
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