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Sandra Boehrs

Chief Marketing Officer D-ID at D-ID

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Overview

Sandra Boehrs serves as Chief Marketing Officer at D-ID as of December 2025[1][3]. Boehrs is a business management, strategy and marketing executive responsible for company-wide marketing, product and market strategy, with extensive experience in international environments and go-to-market strategy[2]. Boehrs previously held the position of Chief Marketing Officer at simpleshow from 2013 to February 2026[4], and earlier served as Chief Marketing Officer at CALIDRIS 28 from 2009 to 2012[5]. Boehrs holds a doctorate from the University of Mannheim completed between 1991 and 1995[11] and completed banking apprenticeship training at Deutsche Bank Pforzheim from 1988 to 1990[12]. Earlier career positions include roles at WAZ Media Group, Axel Springer National Media & Tech, and Deutsche Bahn in customer relationship management and marketing capacities[6][7][8][9].

Profile introduction
Source excerptLinkedIn [2]

Dr. Sandra Boehrs is a business management, strategy and marketing executive and currently CMO of The Simpleshow Company. In her role she is responsible for company-wide marketing, product and market strategy. Widely experienced in international environments and a proficient expert in go-to-market strategy, Sandra’s main goal is satisfied and loyal customers. She is married and a mother of two boys.

Career history

  1. Chief Marketing Officer D-IDDec 2025 to presentD-ID
  2. Chief Marketing Officer2013 to Feb 2026simpleshow
  3. Chief Marketing Officer2009 to 2012CALIDRIS 28
  4. Customer Relationship Management Consultant2008 to 2009WAZ Media Group
  5. Customer Relationship Management Consultant2005 to 2006Axel Springer National Media & Tech GmbH & Co. KG
  6. Leiter Bahn Card - CRMJan 1999 to Jul 2002Deutsche Bahn
  7. Wissenschaftlicher Assistent Marketingvorstand1995 to 1998Deutsche Bahn AG
  8. Bankkauffrau1990 to 1991Deutsche Bank

Education

  1. Promotion1991 - 1995University of Mannheim
  2. Bankkauffrau at Deutsche Bank Pforzheim1988 - 1990

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