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Raquel Rosenthal

Chief Executive Officer at Adapex

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Overview

Rosenthal serves as Chief Executive Officer at Adapex [1][3]. Rosenthal brings over 20 years of experience in AdTech start-ups, digital, programmatic and omnichannel media, with expertise in demand-side platforms, supply-side platforms, data and measurement platforms [2]. Prior to joining Adapex, Rosenthal held multiple leadership positions at Digilant, including Chief Revenue Officer, Country Manager, Managing Director and CEO-North America [4][5][6]. Rosenthal previously worked as Enterprise Sales Director at DataXu [7], Senior Vice President of Sales at Digilant [8], Vice President of Central Region at Digilant [9], and Senior Account Executive at AudienceScience [10]. Rosenthal holds a Bachelor of Applied Science in Communication and Media Studies from Ithaca College [11].

Profile introduction
Source excerptLinkedIn [2]

VALUE PROPOSITION ♦Results-driven commercial leader with a proven track record of driving company success, leading high-performing teams, exceeding ambitious revenue targets and cultivating long-lasting strategic customer relationships. Passionate about recruiting, training, and growing successful teams. Exceptional communication, relationship-building and negotiating skills with key stakeholders internally and externally. Over 20 years’ experience in AdTech start-ups, digital, programmatic and omnichannel media with deep understanding of DSP’s, SSP’s, data and measurement platforms and DCO pa…

Career history

  1. Chief Executive OfficerJun 2025 to presentAdapex
  2. Chairperson and Executive AdvisorJan 2025 to Jun 2025Digilant
  3. Country Manager, Managing Director and CEO-North AmericaJan 2018 to Jun 2025Digilant
  4. Chief Revenue OfficerJul 2017 to Jan 2018Digilant
  5. Enterprise Sales DirectorJan 2016 to Jun 2017DataXu
  6. Senior Vice President Of Sales2013 to 2016Digilant
  7. Vice President Of Central Region2011 to 2013Digilant
  8. Senior Account Executive2008 to 2011AudienceScience

Education

  1. ICBachelor of Applied Science (B.A.Sc.), Communication and Media StudiesIthaca College

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