Overview
Nicole Nejati holds the position of Vice President Strategy at VaynerMedia[1][3]. Nejati brings over 16 years of experience building culturally grounded global strategy for iconic brands across insight, culture, and execution[2]. This work spans brand strategy, social media strategy, creative strategy, influencer and creator marketing, and communications planning across more than 20 Fortune 500 companies in B2B, B2C, and DTC sectors, including clients such as Google, Amazon, Adobe, Nike, McDonald's, L'Oréal, Anheuser-Busch InBev, Samsung, Uber, Comcast, State Farm, and Robinhood[2]. Prior to this role, Nejati served as VP of Strategy at NBN Communications[4] and held positions including Social Strategy and Creative Lead at Verizon[5] and Global Social Media Lead at UL[6]. Nejati holds a Bachelor of Science in Journalism with minors in Spanish and Philosophy from the University of Illinois Urbana-Champaign[13] and a Certificate in Innovation and Entrepreneurship from Stanford University[11].
Profile introduction
16+ years building culturally grounded global strategy for some of the world's most iconic brands, at the intersection of insight, culture, and execution. My work spans brand strategy, social media strategy, creative strategy, influencer and creator marketing, and communications planning across 20+ Fortune 500 B2B, B2C, and DTC companies. Clients have included Google, Amazon, Adobe, Nike, McDonald's, L'Oréal, Anheuser-Busch InBev, Samsung, Uber, Comcast, State Farm, and Robinhood. Having worked across tech, CPG, beauty, finance, media, and entertainment, on both the agency and brand side,…
Career history
- Vice President StrategyNov 2025 to presentVaynerMedia
- VP, Strategy — Global Brand · Social Media · Creative Strategy · Influencer & CreatorSep 2020 to presentNBN Communications
- Social Strategy and Creative LeadNov 2018 to Aug 2020Verizon
- Global Social Media Lead - Corporate MarketingOct 2017 to Oct 2018UL
- Director of MarketingSep 2016 to Apr 2017Baird & Warner
- Associate Director, Social Media StrategyJan 2016 to Aug 2016Blue Chip Marketing Worldwide
- Senior StrategistSep 2015 to Jan 2016Taproot Foundation
- Senior Marketing ManagerNov 2014 to May 2015University of Chicago
Education
Certificate, Innovation and EntrepreneurshipStanford University
- Spanish Language and Literature at Universidad Complutense de Madrid
Bachelor of Science - BS, Journalism with Minors in Spanish and PhilosophyUniversity of Illinois Urbana-Champaign
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