Overview
Michael Kaminsky is the founder of Recast[1], a marketing measurement platform that measures all marketing channels holistically[2]. Kaminsky served as Director of Analytics at Harry's Grooming from July 2015 to July 2018[4], one of the companies that currently uses Recast[2]. Prior to founding Recast in January 2019[3], Kaminsky worked as a Data Scientist at Case Commons, Inc. from October 2013 to July 2015[5], and held positions as Senior Analyst and Analyst at Analysis Group between July 2010 and October 2013[6][7]. Kaminsky holds a Bachelor of Science in Economics from Barrett, the Honors College at Arizona State University, completed between 2006 and 2010[9][10].
Profile introduction
Recast is the only marketing measurement platform that measures all marketing channels holistically. From the top of funnel to the bottom, online and offline, Recast has the answers. Growing companies – including Harry’s, Mockingbird, Away, and RocketMoney – use our modernized media mix platform to measure the incrementality of their different channels and reliably predict the results of adjustments in their marketing mix. Built for a post-iOS14 world, Recast requires no user tracking, making it a long-term solution for effective marketing. WHAT OUR CLIENTS SAY “Recast helped our brand wor…
Career history
- FounderJan 2019 to presentRecast
- Director of AnalyticsJul 2015 to Jul 2018Harry's Grooming
- Data ScientistOct 2013 to Jul 2015Case Commons, Inc.
- Senior AnalystJul 2012 to Oct 2013Analysis Group
- AnalystJul 2010 to Jul 2012Analysis Group
- Research FellowMay 2009 to Jan 2010Arizona State University
Education
B.S., Economics2006 - 2010Arizona State University
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