Overview
Michael Blanche is co-founder and co-CEO of Surfside, a technology company providing infrastructure, APIs, and software for building custom ad platforms for personalized commerce, native ads, sponsored listings, and internal promotions [1][2]. Blanche brings experience at the intersection of customer experience, advertising, and commerce, with skills in balancing business, technology, and community [2]. Prior professional roles include Chief Technology Officer at SITO from February 2015 to November 2018 [5], Head of Product at Momentum from July 2013 to February 2015 [6], and co-founder and Chief Operating Officer at Comsite Services from June 2010 to June 2012 [8]. Blanche also founded Motion Signals, active from June 2006 to June 2012 [9], and worked as an Information Technology Consultant at Apple from June 2008 to June 2010 [10]. Blanche holds a Bachelor of Commerce in Business from the University of Wollongong, completed between 2005 and 2010 [11], and serves as a Board Member of IAB Tech Lab as of July 2024 [4].
Profile introduction
Michael Blanche is the co-founder/co-ceo of Surfside, a technology company powering the infrastructure, APIs, and software businesses need to quickly build custom ad platforms for personalized commerce, native ads, sponsored listings, internal promotions, and more. He brings a wealth of experience in creating technology at the intersection of Customer Experience, Advertising and Commerce; identifying market trends and creating digital products. As a technologically-minded leader, Michael’s chief skills lie in balancing business, technology and community. Prior to founding Surfside, Michael s…
Career history
- Co-Founder / Co-CeoNov 2018 to presentSurfside
- Board MemberJul 2024 to presentIAB Tech Lab
- Chief Technology OfficerFeb 2015 to Nov 2018SITO
- Head of ProductJul 2013 to Feb 2015Momentum
- TravellerMar 2012 to Jul 2013Life
- Co-Founder, Chief Operating OfficerJun 2010 to Jun 2012Comsite Services
- FounderJun 2006 to Jun 2012Motion Signals
- Information Technology ConsultantJun 2008 to Jun 2010Apple
Education
- Bachelor of Commerce - BCom, Business2005 - 2010University of Wollongong
- Higher School Certificate at St John Bosco College2001 - 2004
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