Overview
Jonathan Cho serves as Vice President, Medicare Product, Strategy, and Innovation at Healthfirst [1][3]. Cho brings over 20 years of experience in Medicare strategy, product innovation, and operations [2]. Prior to joining Healthfirst in September 2024 [3], Cho held the position of Executive Director, Medicare Solutions & Delivery at Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas from March 2018 to September 2024 [4]. Earlier roles included Vice President of Client Support Services at Orion Health [7], Director of Operations at Zynx Health [9], and Director of Client Services at Zynx Health [10]. Cho earned a BS in Management Information Systems from Gies College of Business at the University of Illinois Urbana-Champaign [11].
Profile introduction
Jonathan Cho is a senior healthcare executive with over 20 years of experience in Medicare strategy, product innovation, and operations. He currently serves as Vice President of Medicare Product, Innovation, and Strategy at Healthfirst, where he leads market strategy, bid execution, and growth initiatives across Medicare Advantage, Dual Eligible, and individual Medicare plans serving New York City and the surrounding counties—home to one of the nation’s largest and most diverse dual-eligible populations. Jonathan’s commitment to Medicare is rooted in his personal background. Growing up in an…
Career history
- Vice President, Medicare Product, Strategy, and InnovationSep 2024 to presentHealthfirst
- Executive Director, Medicare Solutions & DeliveryMar 2018 to Sep 2024Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas
- Independent ConsultantJul 2016 to Jan 2018Independent Consultant
- Management ConsultantMar 2014 to Jul 2016Freed Associates
- Vice President, Client Support ServicesJan 2013 to Jan 2014Orion Health
- Director, InternationalApr 2012 to Jan 2013Zynx International
- Director, OperationsApr 2010 to Jan 2012Zynx Health
- Director, Client ServicesOct 2005 to Jul 2010Zynx Health
Education
BS, Management Information SystemsGies College of Business, University of Illinois Urbana-Champaign
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