Overview
Jim Gordon serves as Field CTO at CHEQ[1]. Gordon brings over 15 years of experience in digital analytics and MarTech, with a background spanning product leadership and solutions architecture[2]. Prior to the current role beginning in August 2026[3], Gordon held the position of Senior Product Director at CHEQ from March 2025 to August 2026[4]. Earlier career experience includes roles as Principal Solutions Architect at Blue Acorn iCi[5], Director of Digital Analytics at Further[6], and Director of Insights & Analytics at VMLY&R[8]. Gordon also founded Tagtician, LLC, operating from 2014 to 2021[7], and previously served as Product Owner for Donations & eCommerce at St. Jude Children's Research Hospital[9]. Gordon holds a Bachelor's degree in Industrial Engineering from Clemson University[11].
Profile introduction
I am an executive product leader with 15+ years of experience specialized in the digital analytics and MarTech ecosystem. As the Head of Marketing Security Products at CHEQ, I oversee the end-to-end product roadmap for our entire suite of marketing security products. Part of my mandate is to unify our Analytics, Acquisition, and Form Guard assets into a cohesive, enterprise-grade platform that secures the digital customer journey in an increasingly automated world. I bridge the gap between technical infrastructure and high-level business strategy, transforming complex security requirements in…
Career history
- Field CTOAug 2026 to presentCHEQ
- Senior Product DirectorMar 2025 to Aug 2026CHEQ
- Principal Solutions Architect2023 to 2025Blue Acorn iCi
- Director, Digital Analytics2019 to 2023Further
- Founder2014 to 2021Tagtician, LLC
- Director, Insights & Analytics2017 to 2019VMLY&R
- Product Owner, Donations & eCommerce2014 to 2017St. Jude Children's Research Hospital
- Performance Analytics Consultant2011 to 2014Further
Education
- Bachelors, Industrial EngineeringClemson University
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