Overview
Elaine Zelby is a Venture Partner at SignalFire [1][4]. Zelby serves as Co-Founder and Chief Revenue Officer of Tofu, a demand generation platform for B2B marketers backed by Index, SignalFire, HubSpot Ventures, and Stage 2 [2][3]. Prior to this role, Zelby worked at SignalFire as Partner and Principal & Director of Growth [5][6]. Zelby's earlier experience includes positions as Growth and Product Marketing Lead at ConsenSys and Enterprise Product Marketing Lead at Slack [9][10]. Zelby holds a B.S. in Biomechanical Engineering and an M.S. in Mechanical Engineering, both from Stanford University [11][12]. Zelby also co-founded Product Marketing Masters [8] and serves on the Board of Directors of SVEN [7].
Profile introduction
Tofu is the leading agentic demand generation platform for B2B Marketers. We serve mid-market and enterprise teams across industries driving pipeline across outbound, inbound/nurture, events, deal acceleration, re-engagement, and expansion motions. Backed by Index, SignalFire, Hubspot Ventures, and Stage 2. Former early stage investor at SignalFire and GTM/Marketing leader at early and growth-stage startups. Author weekly newsletter 3 Things (https://zelby.substack.com/) and host of the (un)sexy podcast (https://cms.megaphone.fm/channel/HS3832794109). Curious human with A LOT of energy :)…
Career history
- Co-Founder and CROMar 2023 to presentTofu
- Venture PartnerJun 2023 to presentSignalFire
- PartnerDec 2020 to Jun 2023SignalFire
- Principal & Director of GrowthDec 2018 to Dec 2020SignalFire
- Board Of Directors2019 to presentSVEN (Silicon Valley Executive Network)
- Co-FounderJun 2018 to presentProduct Marketing Masters
- Growth and Product Marketing LeadNov 2017 to Nov 2018ConsenSys
- Enterprise Product Marketing LeadJun 2017 to Oct 2017Slack
Education
M.S, Mechanical Engineering2009 - 2010Stanford University
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