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EJ Cay

Area Vice President, EMEA Strategic Sales at Pure Storage

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Overview

EJ Cay holds the position of Area Vice President, EMEA Strategic Sales at Pure Storage [1], where Cay guides the region's growth agenda by leading high performance teams and building customer centric relationships, with a focus on delivering innovative solutions that support digital transformation [2]. Cay began this role in January 2025 [3]. Prior to joining Pure Storage, Cay served as VP UKI at Genesys from December 2021 to December 2024 [4]. Cay's career in technology sales includes roles at Dell Technologies, including Senior Director DT Select Services EMEA [5], Regional Sales Director Global Accounts EMEA [6], and Services Sales Director UK [7]. Earlier positions included Regional Sales Director at BT Engage IT [8], Head of Custom Solutions Sales at BT Engage IT [9], and Head of UK Sales at KPNQwest [10]. Cay holds a degree in Business Studies and Finance from the University of Derby [11].

Profile introduction
Source excerptLinkedIn [2]

As Vice President, Strategic Growth EMEA at Pure Storage I guide the region’s growth agenda by leading high performance teams and building customer centric relationships. My focus is on delivering innovative solutions that support digital transformation and help organisations unlock the full potential of their data. Pure Storage provides advanced data storage cloud enabled platforms analytics integration and software driven services. Our solutions allow enterprises to store manage and scale data with speed simplicity and reliability. We help clients modernise outdated systems unify storage en…

Career history

  1. Area Vice President, EMEA Strategic SalesJan 2025 to presentPure Storage
  2. VP UKIDec 2021 to Dec 2024Genesys
  3. Senior Director DT Select Services EMEAJun 2021 to Dec 2021Dell Technologies
  4. Regional Sales Director Global Accounts EMEAFeb 2017 to Dec 2021Dell Technologies
  5. Services Sales Director UKFeb 2018 to May 2021Dell Technologies
  6. Regional Sales DirectorAug 2010 to Dec 2011BT Engage IT
  7. Head of Custom Solutions SalesJul 2008 to Aug 2010BT Engage IT
  8. Head of UK Sales2001 to 2002KPNQwest

Education

  1. Business Studies and Finance at University of Derby1990 - 1993
  2. GCSE's at St James Choir School1984 - 1989

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