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DJ Martin

Chief Commercial Officer at MINT

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Overview

DJ Martin serves as Chief Commercial Officer at MINT as of January 2026[1][3]. Martin builds clarity, alignment, and forward momentum in areas where commercial, procurement, finance, legal, and operations intersect[2]. Martin's prior leadership roles include Global Chief Commercial Officer at Extreme Reach from July 2023 to June 2025[6], Chief Commercial Officer at dentsu from October 2018 to May 2020[8], Executive Vice President of Sourcing, Procurement, and Solutions at ICON International from November 2020 to December 2022[7], and Managing Director of OMnet at Omnicom Media Group from August 2013 to December 2016[10]. Martin holds a Bachelor of Science in Software Engineering from The Ohio State University[12] and an Executive Master of Business Administration in Management from Thunderbird School of Global Management[11]. Martin is also Founder and Principal of Rareview Advisory Group LLC and Co-Founder of Source2One, both positions held as of late 2025[4][5].

Profile introduction
Source excerptLinkedIn [2]

I build clarity, alignment, and forward momentum in the parts of the business where commercial, procurement, finance, legal, and operations intersect — the areas where deals, value, and transformation either accelerate or stall. Across leadership roles at Extreme Reach, dentsu, Omnicom, and ICON, I’ve led commercial, procurement, investment, and operational organizations. My work has spanned pricing, deal strategy, media investment, sourcing, vendor management, and enterprise contracting. I’ve partnered directly with CEOs, CFOs, and executive teams to align commercial strategy, financial gove…

Career history

  1. Chief Commercial OfficerJan 2026 to presentMINT
  2. Founder & PrincipalSep 2025 to presentRareview Advisory Group LLC
  3. Co-FounderNov 2025 to presentSource2One
  4. Global Chief Commercial Officer (GCCO)Jul 2023 to Jun 2025XR Extreme Reach
  5. EVP, Sourcing - Procurement - Solutions (SPS)Nov 2020 to Dec 2022ICON International, Inc.
  6. Chief Commercial Officer (CCO)Oct 2018 to May 2020dentsu
  7. Chief Commercial Officer (CCO)Jan 2016 to Oct 2018dentsu
  8. Managing Director, OMnetAug 2013 to Dec 2016Omnicom Media Group

Education

  1. EXECUTIVE MASTERS OF BUSINESS ADMINISTRATION (EMBA), ManagementThunderbird School of Global Management
  2. BACHELOR OF SCIENCE, Software EngineeringThe Ohio State University

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