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Delphine FERRAZZI

Vice President, Market Development France at Behaviorally

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Overview

Delphine Ferrazzi serves as Vice President, Market Development France at Behaviorally [1][3]. Ferrazzi specializes in market research and consumer panels, working with over 150 clients in consumer packaged goods and selective beauty across company sizes from small enterprises to multinational groups [2]. Ferrazzi's career includes roles as Head of Sales Consumer & Analytics at NielsenIQ from 2019 to 2023 [4], Country Manager France at NPD from 2014 to 2018 [5], and Sales Director of the Beauty France department at NPD [6]. Earlier positions included Business Unit Manager at The Nielsen Company from 2009 to 2011 [7] and Team & Key Account Manager roles from 2002 to 2009 [8]. Ferrazzi holds a DESCAF degree in Marketing-Ventes from Burgundy School of Business [11].

Profile introduction
Source excerptLinkedIn [2]

Experte des études de marché et des panels, je transforme la data en valeur ajoutée et impact business pour plus de 150 clients fabricants des PGCFLS et de la beauté sélective, des TPE aux grands groupes internationaux. J'accompagne les sociétés dans leurs stratégies de développement en leur proposant la meilleure solution pour répondre à leurs problématiques (offre, promotions, circuits...). En tant que directrice commerciale, au-delà de l'atteinte de mes objectifs de croissance, je recherche la satisfaction de mes clients et la construction de partenariats long terme stratégiques. A l'écout…

Career history

  1. Vice President, Market Development France2023 to presentBehaviorally
  2. Head of Sales Consumer&Analytics, France - COMEX Member2019 to 2023NielsenIQ
  3. Country Manager France (90 people)Jan 2014 to Dec 2018NPD
  4. Sales director of the Beauty France departmentJan 2012 to Dec 2018NPD
  5. BU "Performance commerciale" ManagerJun 2009 to Dec 2011The Nielsen Company
  6. Team & Key Account Manager on different clientsJan 2002 to May 2009The Nielsen Company
  7. Marketing Consultant (Junior / Senior)Apr 1999 to Dec 2001The Nielsen Company
  8. Sales Representative DijonOct 1997 to Mar 1999Danone Dairy

Education

  1. DESCAF, Marketing-Ventes at BSB1990 - 1993Burgundy School of Business
  2. Classe préparatoire aux grandes écoles de commerce at Lycée Camille VernetSep 1988 - Jun 1990Valence
  3. Bac C, Mathématiques at Lycée Camille VernetJun 1988Valence

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