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David Woodley

Co-founder of SpeedLabs

Overview

David Woodley is a co-founder of SpeedLabs[1][4]. Woodley holds the position of Chief Revenue Officer at EDGE Markets while serving as co-founder and board member at SpeedLabs[3][4]. Woodley maintains a professional profile on LinkedIn[2] and is active on the social media platform X[5].

Career history

  1. Chief Revenue OfficerOct 2025 to PresentEDGE Markets
  2. Co-Founder, Board MemberOct 2025 to PresentSpeedLabs
  3. PartnerAug 2019 to PresentRegents Field
  4. AdvisorMay 2020 to Jun 2026Blue Wire Podcasts
  5. Chief Revenue OfficerNov 2023 to Feb 2026Ballislife
  6. President / Chief Revenue Officer (Acquired by Better Collective)Feb 2022 to Nov 2023Playmaker
  7. Chief Content Officer & Chief Revenue OfficerMay 2021 to Nov 2023Playmaker
  8. Vice President, Advertising Sales (acquired)Aug 2015 to May 2021WatchMojo

Education

  1. Bachelor's degree, EconomicsUniversity of Oklahoma

Insights & ideas

The through-line

Across the material, David Woodley returns to the idea that gambling is best understood as a normal, manageable form of risk-taking rather than a moral hazard, and that the businesses worth building around it are the ones that solve a single problem well rather than chase hype. The throughline connects his view of gambling in society to his own work at Edge Markets and Speed Labs, both framed in the source material as attempts to strip friction and noise out of betting and prediction markets rather than add to it [2][3].

On gambling's place in society

Woodley is described as arguing that gambling should be viewed more like alcohol: something most people can engage with responsibly, rather than seen through an all-or-nothing lens of either total abstinence or reckless excess [2][3]. Tied to this is a discussion of gambling education, which the notes describe him framing as something that could benefit from the same practical, harm-reduction-style approach already used for alcohol and financial literacy, rather than purely restrictive messaging [2][3].

On prediction markets and regulation

The material has him discussing the rise of prediction markets, the regulatory battles surrounding them, and why younger founders are the ones reshaping the industry rather than incumbents [2][3]. This sits alongside his broader commentary on the opportunities and challenges facing startups building products around prediction markets and sports gaming, positioning the space as still being defined by newer entrants navigating unsettled rules [2][3].

On building Speed Labs and Edge Markets

Woodley's own ventures are presented as case studies in his broader thinking. Edge Markets is described as reducing payment friction for bettors, sportsbooks, and prediction market traders alike [2][3]. Speed Labs is discussed as having evolved from a survivor pool game into a real-time prediction market platform, powered by what the notes describe as proprietary micro-market technology [2][3]. The pairing suggests a consistent focus in his work on infrastructure and mechanics, payments on one side, market structure on the other, rather than consumer-facing content or picks.

On what's overrated and underrated in betting products

He is described as believing that betting "pick services" are often overrated, while niche businesses focused on solving one problem exceptionally well remain underrated [2][3]. This judgment lines up with the emphasis elsewhere on infrastructure-style companies like Edge Markets and Speed Labs, suggesting his underlying preference is for narrow, well-executed utility over broad-based content or advisory products in the betting space.

On risk-taking as a common thread

The notes describe him drawing parallels between gambling, entrepreneurship, collectibles, investing, and other forms of risk-taking [2][3]. Rather than treating gambling as a category apart, this framing places it alongside other activities where people knowingly take on risk in pursuit of return, reinforcing his alcohol analogy: the behavior itself is not the problem, and the same instincts that drive entrepreneurship or investing show up in betting.

Takeaways

  • Woodley frames gambling as comparable to alcohol, a risk most people can manage responsibly rather than an all-or-nothing issue [2][3].
  • He argues gambling education should borrow the practical approach already used for alcohol and financial literacy [2][3].
  • He sees prediction market regulation as unsettled and points to younger founders, not incumbents, as the ones reshaping the industry [2][3].
  • Edge Markets, per his own work, is focused on reducing payment friction for bettors, sportsbooks, and prediction market traders [2][3].
  • Speed Labs is presented as having moved from a survivor pool game to a real-time prediction market platform built on proprietary micro-market technology [2][3].
  • He considers "pick services" overrated and single-problem niche businesses underrated in the betting sector [2][3].
  • He draws a direct line between gambling, entrepreneurship, collectibles, and investing as related forms of risk-taking [2][3].

Media & appearances

  • On this episode of the Business of Betting Podcast, Jeff Edelstein sits down with David Woodley, sports betting entrepreneur, investor, and advisor to companies including Edge Markets and Speed Labs, to share his perspective on prediction markets, gambling’s place in society, and the startups building the next generation of betting products. Hear them discuss
    Business of Betting Podcast - E295 - David Woodley from ...Why gambling should be viewed more like alcohol, something most people can enjoy responsibly rather than through an all-or-nothing lens The rise of prediction markets, the regulatory battles surrounding them, and why younger founders are reshaping the industry David’s work with Edge Markets and how the company is reducing payment friction for bettors, sportsbooks, and prediction market traders The evolution of Speed Labs from a survivor pool game into a real-time prediction market platform powered by proprietary micro-market technology Why David believes betting “pick services” are often overrated, while niche businesses focused on solving one problem exceptionally well remain underrated The parallels between gambling, entrepreneurship, collectibles, investing, and other forms of risk-taking How gambling education could benefit from the same practical approach used for alcohol and financial literacy The opportunities and challenges facing startups building products around prediction markets and sports gaming Lessons…
  • <p>On this episode of the Business of Betting Podcast, Jeff Edelstein sits down with David Woodley, sports betting entrepreneur, investor, and advisor to companies including Edge Markets and Speed Labs, to share his perspective on prediction markets, gambling&rsquo;s place in society, and the startups building the next generation of betting products.</p> <p>Hear them discuss:</p> <ul> <li>Why gambling should be viewed more like alcohol, something most people can enjoy responsibly rather than through an all-or-nothing lens</li> <li>The rise of prediction markets, the regulatory battles surrounding them, and why younger founders are reshaping the industry</li> <li>David&rsquo;s work with Edge Markets and how the company is reducing payment friction for bettors, sportsbooks, and prediction market traders</li> <li>The evolution of Speed Labs from a survivor pool game into a real-time prediction market platform powered by proprietary micro-market technology</li> <li>Why David believes betting &ldquo;pick services&rdquo; are often overrated, while niche businesses focused on solving one problem exceptionally well remain underrated</li> <li>The parallels between gambling, entrepreneurship, collectibles, investing, and other forms of risk-taking</li> <li>How gambling education could benefit from the same practical approach used for alcohol and financial literacy</li> <li>The…iHeartRadio
    E295 - David Woodley from SpeedLabs - Business of Betting ...
  • Listen to E295 - David Woodley from SpeedLabs from Business of Betting Podcast. Stay updated with the latest episodes and catch up on all your favorite shows today!
    E295 - David Woodley from SpeedLabs - Zeno.FM
  • listennotes.com
    E295 - David Woodley from SpeedLabs - Business of Betting Podcast
  • iHeartRadio
    David Woodley’s NFL Survivor Strategy (10/3) - Bet Sweats ...
  • podtail.com
    E295 - David Woodley from SpeedLabs – Business of Betting ...

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