Overview
Dana Steinfeld holds the position of Chief Innovation & Blue Sky Officer at Maesa [1]. This role places Steinfeld within the New York artificial intelligence and technology sector, where Maesa operates as an organization engaged in innovation-focused initiatives [1].
Profile introduction
I believe everyone has a superpower… mine is my sense of smell👃. When I was 10 “borrowing" mom’s perfumes, little did I know my fascination with scent could become a career. Several decades later, I’m lucky to use my superpower everyday across the brands and products we create. Ex-Shiseido & Avon, I've worked with top beauty companies big & small. Shiseido taught me the fundamentals of product development in multiple categories. Avon instilled the joy & value of providing women around the 🌎 access to affordable beauty along with fragrance training boot-camp learning from perfumers in NY…
Career history
- Chief Innovation & Blue Sky OfficerApr 2026 to presentMaesa
- Head of Blue Sky, SVP of Product DevelopmentMar 2025 to Apr 2026Maesa
- SVP Brand Incubation & Product InnovationFeb 2020 to Mar 2025Maesa
- Vice President, Marketing and Product Development - Private Label Beauty and Fragrance DevelopmentJan 2015 to Mar 2020Maesa
- Senior Director of Product Development and Marketing - fragrance, bath & body, air careOct 2011 to Jan 2015Maesa
- Senior Manager, Global Product Innovation, Fragrance & Bath and BodyApr 2008 to Oct 2011Avon
- Manager, Global Product InnovationMay 2005 to Apr 2008Avon
- Manager, Global Product Development, Fragrance & SkincareSep 2000 to May 2005Shiseido
Education
English Language and Literature, GeneralUniversity of Colorado Boulder
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