Dana Busick

Overview

Dana Busick holds the position of Vice President, Media at Crispin as of February 2025[1][3]. Busick is a digital marketing executive with experience in online marketing strategy, search engine optimization, search engine marketing, content production, social media management, and influencer marketing, with a focus on converged media strategies[2]. Busick's career includes roles as Group Media Director at Crispin from January 2022 to February 2025[4], followed by positions at Media Kitchen spanning from October 2015 to July 2021, including roles as Group Media Director, Associate Director, Senior Strategist, and Biddable Strategist[5][6][7][8]. Earlier experience includes work as Sr. Paid Search & Analytics Strategist and Digital Analyst at Media Buying Services[9][10]. Busick holds an MBA in Marketing and Finance from Arizona State University's W. P. Carey School of Business[11] and a BA in Psychology from the University of Colorado at Boulder[12].

Career history

1. Vice President, MediaFeb 2025 to presentCrispin
2. Group Media DirectorJan 2022 to Feb 2025Crispin
3. MKGroup Media DirectorJul 2021 to Apr 2022Media Kitchen
4. MKAssociate DirectorAug 2020 to Jul 2021Media Kitchen
5. MKSenior StrategistAug 2016 to Aug 2020Media Kitchen
6. MKBiddable StrategistOct 2015 to Aug 2016Media Kitchen
7. MBSr. Paid Search & Analytics StrategistMay 2015 to Oct 2015Media Buying Services
8. MBDigital AnalystFeb 2014 to May 2015Media Buying Services

Education

1. Master of Business Administration (M.B.A.), Marketing/Finance2013 - 2015W. P. Carey School of Business, Arizona State University
2. EBachelor of Arts (BA), Psychology at University of Colorado at Boulder - College of Arts & Sciences2007 - 2010Education
3. CU Business Intensive Certificate2008 - 2009University of Colorado Boulder·Leeds School of Business