Overview
Dan Richard serves as Vice President, Head of Data Science at Prism Data[1][3]. Richard brings nearly twenty years of experience in data science and analytics, with particular expertise in credit risk, fraud, and performance marketing across both lender and vendor sides of the credit industry[2]. Richard's career includes roles as VP of Predictive Analytics at BHG Financial[5], Director of Data Science Innovation at TransUnion[6], and Senior Director of Enterprise Analytics at Equifax[9]. Richard holds an MS in Statistics and a BS in Industrial Engineering, both from Georgia Institute of Technology[11][12].
Profile introduction
Data science & analytics leader with nearly twenty years of experience helping financial services clients and business units drive growth, profitability, and efficiency. Proven success directing cross-functional teams to deliver predictive analytic solutions tailored to business needs. Deep expertise solving business problems in credit risk, fraud, and performance marketing on both the lender side and vendor side of the credit industry. Experience blending traditional credit, alternative credit, and cash flow data sources into automated decision strategies. Skilled communicator and thought lea…
Career history
- Vice President, Head of Data ScienceAug 2025 to presentPrism Data
- Founder & CEOMar 2025 to Sep 2025Rich Analytic Insights, LLC
- VP, Predictive AnalyticsMar 2021 to Mar 2025BHG Financial
- Director, Data Science InnovationJul 2019 to Mar 2021TransUnion
- Director, Short-Term Lending AnalyticsNov 2017 to Nov 2020TransUnion
- VP, Analytics & Product Strategy (FactorTrust)Apr 2015 to Nov 2017TransUnion
- Senior Director, Enterprise AnalyticsAug 2014 to Apr 2015Equifax
- Statistical Consultant, Enterprise AnalyticsJul 2010 to Aug 2014Equifax
Education
MS, Statistics2007 - 2008Georgia Institute of Technology
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