Craig Howard

Chief Solutions Officer at Actable

Overview

Craig Howard serves as Chief Solutions Officer at Actable[1][3], leading the solutions consulting team in developing customer data strategies, overseeing technology deployments, and managing industry partnerships with MarTech providers[2]. Howard brings over 17 years of experience across customer data platforms, solution architecture, and data-driven consulting[2]. Prior to joining Actable in July 2022[3], Howard held the position of Chief Solution Architect at Merkle from June 2014 to July 2022[4], and served as Senior Director of Technology at the same firm from May 2009 to June 2014[5]. Earlier roles included Director of Business Intelligence Services and Systems at YourBusinessEdge[6], Director of Marketing Technology at both Epsilon[7] and DoubleClick[8], and positions at Braun Consulting[9] and Accenture[10]. Howard holds a BS in Civil Engineering from the University of Illinois Urbana-Champaign[11] and attended École Nationale Supérieure des Mines de Nancy[12].

Profile introduction
Source excerptLinkedIn [2]

With over 17 years of experience across customer data platforms, solution architecture, and data-driven consulting, Craig leads the solutions consulting team at Actable as Chief Solutions Officer. At Actable, the team focuses on developing customer data strategies, overseeing technology deployments, and managing industry partnerships with MarTech providers. Craig’s expertise lies in customer data, solution architecture, and customer data platforms, with a demonstrated ability to foster collaborations that enhance business outcomes. He is committed to delivering impactful strategies and scal…

Career history

  1. Chief Solutions OfficerJul 2022 to presentActable
  2. Chief Solution ArchitectJun 2014 to Jul 2022Merkle
  3. Senior Director, TechnologyMay 2009 to Jun 2014Merkle
  4. Director of Business Intelligence Services and SystemsOct 2007 to May 2009YourBusinessEdge
  5. Director - Marketing TechnologyApr 2006 to Sep 2007Epsilon
  6. Director - Marketing TechnologyOct 2003 to Apr 2006DoubleClick
  7. ManagerNov 1999 to Dec 2002Braun Consulting
  8. Senior ConsultantMar 1996 to Nov 1999Accenture (AC)

Education

  1. BS, Civil Engineering1991 - 1995University of Illinois Urbana-Champaign
  2. Ecole Nationale Supérieure des Mines de Nancy

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