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Chris Wilson

Vice President Strategy at Publicis CRMOne

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Overview

Chris Wilson serves as Vice President Strategy at Publicis CRMOne[1][3], leading journey marketing innovation and go-to-market strategy[2]. Wilson brings more than 20 years of experience in marketing and customer growth, having partnered with brands including The North Face, Discover Financial, Verizon, Harley-Davidson, and CVS[2]. Prior to the current role, Wilson held positions at Oracle spanning from 2014 to 2025, including Senior Strategic Consultant, Director of Strategy and Analytics, and Senior Director of Strategy and Analytics[8][7][6]. Wilson also serves as a CMO Alliance Member as of January 2025[4] and has owned and operated Carson Cabin since August 2021[5]. Wilson holds a Bachelor of Fine Arts in Advertising and Marketing Management from Oklahoma Christian University[11].

Profile introduction
Source excerptLinkedIn [2]

Marketing and customer growth leader with 20+ years of experience helping brands connect strategy, customer experience, and technology to drive measurable growth and long-term customer value. Currently, I serve as Vice President of Strategy at Publicis CRMOne, where I lead journey marketing innovation and go-to-market strategy, helping organizations turn complex marketing ecosystems into more connected, scalable, and effective customer experiences. Over the course of my career, I have partnered with brands including The North Face, Discover Financial, Verizon, Harley-Davidson, CVS, and Allst…

Career history

  1. Vice President StrategyMay 2025 to presentPublicis CRMOne
  2. CMO Alliance MemberJan 2025 to presentCMO Alliance
  3. Owner-OperatorAug 2021 to presentCarson Cabin
  4. Senior Director, Strategy and AnalyticsSep 2022 to May 2025Oracle
  5. Director, Strategy and AnalyticsDec 2016 to Sep 2022Oracle
  6. Senior Strategic ConsultantMay 2014 to Dec 2016Oracle
  7. Customer Marketing SupervisorJun 2012 to Apr 2014Pier 1 Imports
  8. Online Marketing Sales DirectorAug 2011 to Jun 2012Innovative Insulation Inc.

Education

  1. Bachelor of Fine Arts - BFA, Advertising / Marketing Management2002 - 2006Oklahoma Christian University

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