Overview
Chris Sobczynski holds the position of Vice President, Business Development at 160over90[1], where Sobczynski co-leads business development globally with particular responsibility across Europe, the Middle East and APAC[2]. Sobczynski has worked across business development, sponsorship, brand experience and integrated marketing over more than 15 years[2]. Prior to joining 160over90 in April 2023[3], Sobczynski served as Commercial Director at Bright Partnerships from October 2020 to April 2023[4], and held positions including New Business & Marketing Director at Octagon[5] and Business Development and Marketing Director at Cake (Havas)[6]. Sobczynski holds a BA in Social Anthropology from the University of Sussex[11].
Profile introduction
I help brands think about how sport, sponsorship and partnerships can contribute to their wider business and marketing objectives. Over the past 15+ years I've worked across business development, sponsorship, brand experience and integrated marketing, advising global organisations and building partnerships across sport, entertainment and culture. Today I'm Vice President, Global Business Development at 160over90, where I co-lead business development globally with particular responsibility across Europe, the Middle East and APAC. Since joining the business, I've converted conversations an…
Career history
- Vice President, Business DevelopmentApr 2023 to present160over90
- Commercial DirectorOct 2020 to Apr 2023Bright Partnerships
- New Business & Marketing DirectorJan 2019 to Oct 2020Octagon
- Business Development and Marketing DirectorNov 2016 to Dec 2018Cake (Havas)
- Senior New Business ManagerJun 2013 to Oct 2016GMR Marketing
- Test Centre RepresentativeJan 2013 to Apr 2013Whistler Blackcomb
- Ski Concierge SupervisorNov 2012 to Jan 2013Four Seasons Hotels and Resorts
- Development and Sponsorship Co-ordinatorOct 2012 to Dec 2012Whistler Film Festival + Forum
Education
- BA, Social Anthropolgy2001 - 2004University of Sussex
- City of London School1992 - 2000
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