Overview
Casey Braun holds the position of Senior Vice President, Brand Strategy & Client Experience at BDG [1]. BDG is a company operating in the New York area with involvement in brand strategy and client experience functions [1].
Profile introduction
I specialize in helping clients earn a meaningful, differentiated presence in culture-across content, social, experiential, talent, and partnerships. With nearly two decades of experience building integrated brand programs that connect sales, planning, strategy, creativity, and execution, I bring expertise across the full stack: from the strategic brief to the activation on the ground, the big campaign and the process that makes it repeatable. I've built and led cross-functional teams, designed scalable processes, and developed programs that tell a compelling brand story and drive real busines…
Career history
- Senior Vice President, Brand Strategy & Client ExperienceJan 2023 to presentBDG
- Vice President, Brand StrategyJan 2021 to Mar 2023BDG
- Senior Director, Brand StrategyJan 2020 to Mar 2023BDG
- Director, Brand Strategy & Special ProjectsJan 2017 to Jan 2020BDG
- Executive Director, Brand Innovation & ExperientialFeb 2014 to Jan 2017a360media
- Director, Brand Strategy and Special ProjectsOct 2013 to Feb 2014Rodale Inc.
- Associate Director, Integrated MarketingNov 2008 to Oct 2013Condé Nast Publications
- Integrated Marketing Consultant & ProducerMay 2006 to Nov 2008Time Inc.
Education
- Bachelor of Arts - BA, Broadcast JournalismSep 2003 - May 2006Seton Hall University
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