Overview
Latona holds the position of Vice President - Midwest at AmTrust Financial Services, Inc.[1][3] Latona's career in insurance spans multiple leadership roles, including Vice President and Director of the Central East Division at National General from 2021 to 2024[4], and prior positions at Encompass Insurance as Director of the Western United States Territory and Regional Director of the Midwest Region[5][6]. Latona's experience also includes over a decade at Liberty Mutual Insurance in progressively senior roles from 2000 to 2017, including Vice President and Director of National Insurance Distribution[7][8][9][10]. Latona holds a Bachelor of Arts in Economics from Bethany College[11] and completed executive education in Leading with Analytics through Kellogg Executive Education[12].
Profile introduction
The foundation of every individual and organizational success story starts with a strong, empowered team. During my career, I’ve learned that my most important role, as a leader, is investing in people — bringing out the best in each individual and creating a culture where everyone feels valued, heard, and inspired. In my previous role as Vice President and Director of the Central East Division at National General, I led with this philosophy every day. By fostering trust, respect, and collaboration across my teams and partners, I had the privilege of achieving transformative solutions, such a…
Career history
- Vice President - MidwestMar 2026 to presentAmTrust Financial Services, Inc.
- Vice President & Director, Central East DivisionAug 2021 to Dec 2024National General
- Director, Western United States TerritoryJan 2021 to Jul 2021Encompass Insurance
- Regional Director, Midwest RegionApr 2018 to Dec 2020Encompass Insurance
- Vice President & Director, National Insurance DistributionFeb 2015 to Jul 2017Liberty Mutual Insurance
- Sales Operations Manager, Business InsuranceFeb 2007 to Dec 2014Liberty Mutual Insurance
- Regional Manager, Business SalesJan 2005 to Jul 2007Liberty Mutual Insurance
- Sales Manager, Business SalesJan 2000 to Dec 2004Liberty Mutual Insurance
Education
- Bachelor of Arts, EconomicsBethany College
- Leading with Analytics at Kellogg Executive Education
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