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Candice MacDonald

Vice President, Advertising at SundaySky

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Overview

Candice MacDonald is Vice President, Advertising at SundaySky[1][3]. MacDonald is a revenue and go-to-market executive with more than 20 years of experience growing enterprise technology and advertising businesses[2]. Over nearly 12 years at SundaySky, MacDonald has held multiple roles including Director of Sales[5], Regional Vice President of Sales & Customer Success[4], and the current position of Vice President, Advertising[1][3]. Prior to joining SundaySky in 2014, MacDonald worked as Director of Sales, West Coast at MOONTOAST[6], Sales Director at Innovid[7], and held positions at PointRoll including Sales Director, Senior Account Executive, and Account Executive[8][9][10]. MacDonald holds a BA in Political Science, Business, and French from Villanova University[11].

Profile introduction
Source excerptLinkedIn [2]

I’m a revenue and go-to-market executive with more than 20 years of experience growing enterprise technology and advertising businesses. Over nearly 12 years at SundaySky, I have helped the company evolve through multiple stages including building and leading sales and customer success teams, opening new markets, winning complex enterprise opportunities, expanding strategic accounts and developing partnerships that strengthened our offering. My experience spans the full revenue lifecycle, from go-to-market strategy and pipeline development through executive engagement, solution design, neg…

Career history

  1. Vice President, AdvertisingAug 2021 to presentSundaySky
  2. Regional Vice President of Sales & Customer SuccessDec 2019 to Jul 2021SundaySky
  3. Director of SalesOct 2014 to Dec 2019SundaySky
  4. Director of Sales, West CoastFeb 2013 to Oct 2014MOONTOAST
  5. Sales DirectorOct 2010 to Jul 2012Innovid
  6. Sales DirectorJan 2009 to Oct 2010PointRoll
  7. Senior Account ExecutiveOct 2007 to Dec 2008PointRoll
  8. Account ExecutiveOct 2006 to Oct 2007PointRoll

Education

  1. BA, Political Science, Business, FrenchVillanova University
  2. Amador Valley High School

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