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Bashir Ziady

Vice President Software at Sandbar

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Overview

Bashir Ziady holds the position of Vice President Software at Sandbar as of June 2026.[1][3] Ziady brings over 20 years of experience in AI-enabled intelligent software, embedded systems, and electrical design, with a background in leading cross-functional engineering teams and launching products across B2B, B2C, industrial, and automotive sectors.[2] Prior to joining Sandbar, Ziady served as Director of Engineering (Software) at Hypercraft from August 2023 to June 2025,[5] and held engineering leadership roles at Swift Navigation, Core, Intel Corporation, and BASIS Science.[7][8][9][10] Ziady holds a BS in Computer Engineering from the University of California, Riverside, earned between 2002 and 2007.[11]

Profile introduction
Source excerptLinkedIn [2]

I’m a deep tech engineering leader with 20+ years of experience in AI-enabled intelligent software, embedded systems, and electrical design, specializing in transforming complex, multidisciplinary technologies into scalable, high-performance products that are a common household name. I’ve led cross-functional teams of 75, launched over a dozen products across B2B, B2C, industrial and automotive. What I do best is lead technical teams through ambiguity to deliver robust systems that work in the real world, not just on paper. Most recently, at Hypercraft, I defined and developed 0→1 technology t…

Career history

  1. Vice President SoftwareJun 2026 to presentSandbar
  2. EngineerOct 2025 to Jul 2026Reflex Robotics
  3. Director of Engineering (Software)Aug 2023 to Jun 2025Hypercraft®
  4. Engineering ConsultantSep 2022 to Aug 2023Spark Climate Solutions
  5. Director of Engineering (Hardware)May 2021 to Sep 2022Swift Navigation
  6. VP of EngineeringMar 2017 to Jul 2020Core
  7. Director of Engineering (Systems Integration)Jul 2013 to Apr 2015Intel Corporation
  8. Director of Engineering (Embedded Systems)Feb 2011 to Jul 2013BASIS Science

Education

  1. BS, Computer Engineering2002 - 2007University of California, Riverside

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