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Assaf Dar

Chief Product Officer at CHEQ

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Overview

Assaf Dar serves as Chief Product Officer at CHEQ[1][3]. Dar holds a B.Sc. in Computer Science, Statistics & Operations Research from Tel Aviv University[11]. Prior to joining CHEQ in November 2020[3], Dar served as Chief Product Officer at Checkmarx from October 2017 to November 2020[4]. Earlier roles included Chief Product Officer & Head of Strategy at Codefuel by Perion from November 2014 to October 2017[5], VP Professional Services at Codefuel by Perion from January 2014 to November 2014[6], VP Professional Services at Conduit from February 2011 to January 2014[7], Director of Software Engineering & QA at CA Technologies from January 2010 to February 2011[8], Director of Technical Services & QA at Oblicore from August 2006 to January 2010[9], and VP Product & Professional Services at Infogate Online from February 2005 to August 2006[10].

Profile introduction
Source excerptLinkedIn [2]

A seasoned executive with a proven track record of navigating product strategy and development through various lifecycle stages. With a demonstrated history of driving innovation and fostering growth within globally acclaimed enterprises, I bring extensive expertise across leadership roles of result-driven Product, R&D, Data and Services organizations, and a distinct proficiency in spearheading Cybersecurity, MarTech, and SaaS initiatives. Skilled in enabling rapid growth and steering companies towards strategic corporate transactions.

Career history

  1. Chief Product OfficerNov 2020 to presentCHEQ
  2. Chief Product OfficerOct 2017 to Nov 2020Checkmarx
  3. Chief Product Officer & Head of Strategy at Codefuel by PerionNov 2014 to Oct 2017Perion Network
  4. VP Professional Services at Codefuel by PerionJan 2014 to Nov 2014Perion Network
  5. VP Professional ServicesFeb 2011 to Jan 2014Conduit
  6. Director of Software Engineering & QAJan 2010 to Feb 2011CA Technologies
  7. Director of Technical Services & QAAug 2006 to Jan 2010Oblicore
  8. VP Product & Professional ServicesFeb 2005 to Aug 2006Infogate Online

Education

  1. B.Sc, Computer Science, Statistics & Operations Research1998 - 2001Tel Aviv University

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