NYTech
People
Personemployee

Ariana Silvestro

Vice President, Head of Marketing at Osmo

LinkedIn profile Suggest an update See network

Overview

Ariana Silvestro holds the position of Vice President, Head of Marketing at Osmo [1]. Silvestro is a marketing executive with experience scaling retail and multi-unit consumer brands, having led marketing across beauty, lifestyle, wellness, and retail healthcare sectors [2]. Silvestro's career includes founding and serving as Chief Executive Officer of Scent Lab from 2021 to 2025 [6], serving as Chief Marketing Officer at dntl bar from 2020 to 2022 [7], and holding strategy and business development roles at CITYMD and LOFT [10][9]. Silvestro also held interim Chief Marketing Officer positions at Bond Vet and fractional Chief Marketing Officer roles at Evlo Fitness [5][3]. Silvestro holds a Bachelor of Arts degree from St. John's University [11].

Profile introduction
Source excerptLinkedIn [2]

Dynamic, GM-minded marketing executive with a track record of scaling retail and multi-unit consumer brands across industries. My career has centered on modernizing consumer experiences for the next generation. My mandate? Drive sustainable customer and revenue growth. I’ve led marketing for brands across beauty, lifestyle, wellness & retail healthcare - my superpower is connecting brand, creative, digital/e-commerce, performance, lifecycle, social/creator, and local/community marketing into one full-funnel growth strategy that drives growth and real P&L impact - lower CAC, higher LTV/ATV & s…

Career history

  1. Chief Marketing Officer (Fractional)Aug 2026 to presentEvlo Fitness
  2. Vice President, Head of MarketingSep 2025 to Aug 2026Osmo
  3. Chief Marketing Officer (Interim)Jul 2025 to Dec 2025Bond Vet
  4. Founder & Chief Executive Officer2021 to 2025Scent Lab
  5. Chief Marketing Officer2020 to 2022dntl bar
  6. Head of Strategy & Marketing2019 to 2020dntl bar
  7. Senior Manager, Corporate Strategy2019 to 2019LOFT
  8. Senior Manager, Strategy & Business Development2017 to 2019CITYMD

Education

  1. Bachelor of Arts - BASt. John's University

This page shows public professional information only, each fact cited. Is this you? send a correction, or ask for removal within 24 hours, no questions asked.