NYTech
People
Personemployee

Andrew Littlewood FCIM

Chief Planning & Data Officer at Brainlabs

LinkedIn profile Suggest an update See network

Overview

Andrew Littlewood holds the position of Chief Planning & Data Officer at Brainlabs as of February 2025[1][3]. Littlewood brings more than 20 years of experience across specialist teams, with developed skills in leading multi-discipline teams and specializing in developing insights from data to improve marketing effectiveness[2]. Prior roles include Global Chief Product Officer at UM Worldwide from June 2023 to February 2025[4], Global Chief Knowledge Officer at Droga5 from April 2020 to June 2023[5], and Head of Knowledge at MediaCom from November 2015 to April 2020[6]. Littlewood also served as Chief Data and ROI Officer at MediaCom from June 2011 to November 2015[7], Director of Analytics and Direct in Australia at PHD Media from August 2008 to September 2011[8], and held positions in communications planning and planning buying roles earlier in their career[9][10]. Littlewood holds a BA Honours in Marketing from the University of Stirling and a CIM Diploma in Marketing from Edinburgh Napier University[11][12].

Profile introduction
Source excerptLinkedIn [2]

An analytical thinker with more than 20 years of experience, through my roles spanning different specialist teams across the agency I’ve developed skills in leading multi-discipline teams. Ultimately specializing in developing insights, from data, that improve marketing effectiveness.

Career history

  1. Chief Planning & Data OfficerFeb 2025 to presentBrainlabs
  2. Global Chief Product OfficerJun 2023 to Feb 2025UM Worldwide
  3. Global Chief Knowledge OfficerApr 2020 to Jun 2023Droga5
  4. Head of KnowledgeNov 2015 to Apr 2020MediaCom
  5. Chief Data and ROI OfficerJun 2011 to Nov 2015MediaCom
  6. Director of Analytics and Direct, AustraliaAug 2008 to Sep 2011PHD Media
  7. Communications PlanningApr 2004 to Aug 2008Aegis
  8. Planner BuyerMar 2001 to Feb 2004Mediacom

Education

  1. CIM Diploma, Marketing2008 - 2009Edinburgh Napier University
  2. BA Hons, Marketing1996 - 2000University of Stirling

This page shows public professional information only, each fact cited. Is this you? send a correction, or ask for removal within 24 hours, no questions asked.