Overview
Alex Kennedy is Co-Founder and CEO at Purposely.ai[1], a role Kennedy has held since May 2022[3]. At Purposely.ai, Kennedy works to bridge divides between data and design teams for brands, organizations, and agencies[2]. Kennedy's prior experience includes founding Rostock Media from May 2020 to May 2022[4], and holding positions in paid media strategy at Weber Shandwick[6][7] and Blue State Digital[8][9]. Kennedy holds a BA in Political Science from Middlebury College[11] and completed full-time MBA programs at both Babson F.W. Olin Graduate School of Business[12] and NYU Stern School of Business[13].
Profile introduction
Working to bridge divides, currently between data and design teams for brands, orgs, and agencies at Purposely.ai. I've led strategy and executed campaigns with a diverse range of organizations including Team USA during the Rio Olympics, Sonos, Dolby, Google, and Sierra Club while at two prominent agencies, including one that directed a former U.S. President’s online campaigns. Outside of work, I enjoy surfing, skiing (backcountry), run club (BKHRC), and basically any other outdoor activity, ideally in nature. I also enjoy spending time with my wife and toddler, especially if he sleeps throug…
Career history
- Co-Founder and CEOMay 2022 to presentPurposely.ai
- FounderMay 2020 to May 2022Rostock Media
- MBA CandidateAug 2018 to May 2020F.W. Olin Graduate School of Business
- Group Manager, Paid Media StrategyJun 2017 to Mar 2018Weber Shandwick
- Senior Strategist, Paid MediaMay 2016 to Jun 2017Weber Shandwick
- Digital Media StrategistJan 2015 to Apr 2016Blue State Digital
- Media AssociateFeb 2013 to Jan 2015Blue State Digital
- Digital Project CoordinatorOct 2011 to Feb 2013Greenberg Quinlan Rosner
Education
BA, Political ScienceMiddlebury College
- Full-time MBA at Babson F.W. Olin Graduate School of Business2018 - 2020
Full-time MBA2020 - 2020NYU Stern School of Business
This page shows public professional information only, each fact cited. Is this you? send a correction, or ask for removal within 24 hours, no questions asked.