Bianca holds the position of Associate Vice President, Media Strategy & Communications at 5WPR[1]. Bianca specializes in media strategy, earned media and brand storytelling for consumer brands[2], with experience spanning food, beverage, lifestyle and publishing sectors[2]. Prior to the current role beginning in May 2026[3], Bianca served as Account Director at 5WPR from August 2023 to May 2026[4]. Before joining 5WPR, Bianca worked as Director of Media Relations at YC Media from 2013 to August 2023[5]. Bianca holds a Bachelor of Arts degree in Arts and Literature from NYU Gallatin[6].
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Experience
- Associate Vice President, Media Strategy & Communications5WPRMay 2026 to present
- Account Director5WPRAug 2023 to May 2026
- Director of Media RelationsYC Media2013 to Aug 2023
Education
- NYU Gallatin · Bachelor of Arts (BA), Arts and Literature
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