Prescient AI

Overview

Prescient AI is a New York company using machine learning to measure and forecast marketing spend for ecommerce brands[1]. The company sells marketing mix modeling software to CMOs, growth marketers, finance teams, agencies and e-commerce operators at brands spending "$100K+/month on advertising," with features including channel attribution, scenario-modeled budget recommendations, predictive forecasting, saturation curves and halo effect measurement[2]. Prescient AI described itself as "A team of 30+, building since 2018"[3]. The company has published case studies with brands including HexClad, Good American, Catalina Crunch, Saatva, BruMate, Beekman 1802, Jones Road Beauty, Coterie, MaryRuth's, Portland Leather, Eko Health and TileCloud[4]. According to the company, brands see a "+20% average ROAS improvement in the first 90 days," "93% model accuracy across channel attribution" and the platform integrates with 112 platforms[5].

Business address: 101 Montgomery St, San Francisco, California, 94129. [6]

Customers

Prescient AI published case studies with HexClad, Good American, Catalina Crunch, Saatva, BruMate, Beekman 1802, Jones Road Beauty, Coterie, MaryRuth's, Portland Leather, Eko Health and TileCloud. [4]

Growth & traction

Prescient AI claimed brands see a "+20% average ROAS improvement in the first 90 days," "93% model accuracy across channel attribution" and integrations with 112 platforms. [5]