NewsGuard

Overview

NewsGuard is a media trust ratings company headquartered in New York that provides tools to counter misinformation for readers, brands, and democracies[1][2]. The company offers data, analysis and journalism to help enterprises and consumers identify reliable information online[3]. Its product suite includes NewsGuard AI, News Reliability Ratings, False Claim Fingerprints, FAILSafe for AI, NewsGuard for Advertising, Brand Misinformation Monitoring, Risk Briefings, EMFA Validation, Podcast Reliability Ratings, TV/CTV Reliability Ratings, a Media Intelligence Dashboard, and HealthGuard[4]. NewsGuard rates more than 6,500 news and information websites that account for 95 percent of online engagement with the news across the United States, United Kingdom, Italy, France, and Germany[5]. The company is co-led by Co-CEOs and Co-Editors-in-Chief Steven Brill and Gordon Crovitz, who previously co-founded Press+[8]. NewsGuard's team comprises roughly 75 staff members across Editorial, Business, and Technology divisions[7], and operates in English, German, French, and Italian[9].

NewsGuard's site footer lists '25 W. 52nd Street, 15th Floor New York, NY 10019'. [2]

NewsGuard's products include NewsGuard AI, News Reliability Ratings, False Claim Fingerprints, FAILSafe for AI, NewsGuard for Advertising, Brand Misinformation Monitoring, Risk Briefings, EMFA Validation, Podcast Reliability Ratings, TV/CTV Reliability Ratings, a Media Intelligence Dashboard and HealthGuard. [4]

NewsGuard's office is at 25 W. 52nd Street, 15th Floor, New York, NY 10019. [6]

Business address: 25 W 52nd St, New York, New York, 10019. [10]

Growth & traction

NewsGuard rates "more than 6,500 news and information websites that account for 95% of online engagement with the news" across the US, UK, Italy, France and Germany. [5]

NewsGuard's team page lists roughly 75 staff across Editorial, Business and Technology, of whom 14 hold analyst titles. [7]