Marshal

Overview

Marshal is a managed AI agent service founded in 2024 by Kurt Fischman[4] that builds and operates customized AI agents for small businesses to automate repetitive tasks across their existing software systems[2]. The company describes itself as "the Managed Agent Operations company that designs, deploys, and operates AI agents as a service for small businesses"[3] targeting founder-led and operator-led businesses with $1M to $50M in revenue[5]. Marshal's offering includes custom-built agents, an "Agent Factory" of pre-built agent templates, and agent governance and orchestration tools[6]. The service integrates with 25+ platforms including HubSpot, Zendesk, Slack, Gmail, GitHub, Airtable, Gong, Jira, Asana, Monday, Trello and Greenhouse[7]. Marshal prices its Operator tier at $575/mo per workload and its Growth tier at $475/mo per workload, with pricing scaling to a custom-quoted Command tier[10]. The company is based in New York[12] and is listed among NYC AI companies in the devtools category[1].

Marshal was founded in 2024 by Kurt Fischman. [4]

Marshal's offering includes Managed Agent Operations with custom-built agents, an "Agent Factory" of pre-built agent templates, and agent governance and orchestration tools. [6]

Marshal prices its Operator tier at "$575/mo per workload" starting at one workload and its Growth tier at "$475/mo per workload" starting at three, with a custom-quoted Command tier starting at six workloads; all tiers include unlimited seats, runs and connectors. [10]

Marshal states it is "Built in New York" and lists its founder in the New York Metro Area. [12]

Partnerships

Marshal advertises integrations with 25+ platforms including HubSpot, Zendesk, Slack, Gmail, GitHub, Airtable, Gong, Jira, Asana, Monday, Trello and Greenhouse. [7]

Customers

Marshal names Lake, Course Careers, Espresso AI, FitDEGREE, Alarm New England, QC Capital, Darien Group, Reinstein Law Firm, Better Scalp Company and Customer Science Group among its customers, alongside further unnamed logos. [8]

Growth & traction

Marshal reports customer results of "102% Growth in MoM enrolled users" and "112% Increase in AI traffic" for Course Careers, and a "57% increase in qualified cases" for Reinstein Law Firm. [9]

Marshal states each workload replaces roughly "5–10 hrs/week of manual tasks" and "$1,500–$3,000/mo of paid staff time". [11]