Hootology

Hootology is a market research company based in New York City [1]. The company was founded in 2017 [2] by Stefanie Francis, who previously served as an instructor at NYU [1]. Hootology operates the HOOQZ platform, a generative AI system designed to conduct dynamic discussions in simulated environments [1]. According to the company's description, the platform delivers qualitative consumer insight at quantitative scale [1].

Funding

• Pre-Seed, $1.1MJul 30, 2025

  with JAD Family Revocable Trust

Backers

• FJAD Family Revocable Trust

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