Greentoe is an e-commerce marketplace that operates on a "Name Your Price" model [1]. Founded in 2014, the company is based in New York City, NY, USA [2] and participated in Y Combinator's Summer 2014 batch [3]. The company has a team size of 5 [4]. Greentoe's platform enables consumers to set prices for products they wish to purchase [1]. Consumers make offers on products, and the site connects them to retailers willing to accept those offers [5]. The marketplace is designed to benefit both parties: shoppers can purchase products at lower prices while retailers reduce inventory and acquire new customers [5].
About
- Greentoe is a next generation e-commerce marketplace that enables consumers to set the price for the products they want to buy. Created to change the way people shop, Greentoe shakes up the traditional retail model by putting consumers in the driver's seat. They make an offer on a product and the site connects them to the retailers who are willing to accept the offer. The site benefits both consumers and retailers – shoppers can buy products at the lowest price available while retailers reduce inventory and acquire new customers.[5]
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