Overview
Equinox Hotels is a luxury hotel brand that operates high-performance focused properties in urban and resort destinations, emphasizing wellness, fitness, and regenerative experiences[1]. The company describes itself as offering performance luxury built around the pillars of Sleep, Wellness, Dining and Design[3]. Equinox Hotels operates a property at 33 Hudson Yards in New York, NY[4], and has destinations in New York City, Amaala and Anguilla[5]. The brand's rooms include a proprietary sleep system, bedside tablet controls for environmental features, a RoomBar with 80+ products, and multi-modal shower experiences[5]. The company plans to launch 33 properties globally over the next 10 years in key gateway cities and resort markets[7]. Equinox Hotels' leadership includes Alex Gasser as President and Shafi Syed as SVP Global Head Hotel Development[8]. The broader Equinox brand portfolio encompasses Hotels and Resorts, Residential, Fitness Clubs, Spas, and Office and Coworking spaces[9].
The company's own site places it in New York: Footer lists 'Equinox Hotel — 33 Hudson Yards New York, NY 10001' as a specific property address; opening paragraph states 'Equinox Hotels f. [2]
Equinox Hotels lists its hotel at 33 Hudson Yards, New York, NY 10001, phone 212-812-9200. [4]
Equinox Hotels' destinations are New York City, Amaala and Anguilla, and rooms include a proprietary sleep system, a bedside tablet controlling blinds, lighting, temperature and privacy, a reinvented RoomBar with 80+ products, and a multi-modal shower experience. [5]
Business address: 31 Hudson Yards, New York, New York, 10001. [11]
Growth & traction
Equinox Hotels states that Equinox Clubs have a loyal following of 400,000 active members and that Equinox operates 100+ luxury, full-service clubs in all major urban US markets, Canada and London. [6]
Equinox Hotels says it is developing a global network of high-performance hotels and plans to launch 33 properties globally in the next 10 years in key gateway cities and resort markets. [7]
Equinox Hotels' leadership includes Alex Gasser as President, Shafi Syed as SVP Global Head Hotel Development, Jane Lucker as VP Sales and Nathan Loga as VP Guest Experience. [8]
Partnerships
The Equinox brand portfolio spans Hotels + Resorts, Residential, Fitness Clubs, Spas and Office + Coworking, and includes SoulCycle partnerships and E Club concepts within select properties. [9]
Focus
- Equinox Hotels markets sleep as a core product, offering a Chronotype Sleep Assessment and scientifically designed sleep environments alongside its spa, magnesium pools and saunas.[10]
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