Air is a New York City company founded in 2017 by Shane Hegde and Tyler Strand[1]. The company develops a Creative Operations System designed for marketing teams[1]. This system enables users to find, organize, share and collaborate on images and video[1].
Funding
- Series B, $35M
with Avenir, Designer Fund, Good Friends, Headline, Lerer Hippeau, Slack Venture Capital, Tiger Global Management, WndrCo, Xfund
Traction
- At the time of its Series B in January 2025, Air said it was used by over 100,000 creatives across over 2,100 businesses and managed more than 120 million assets.[7]
Product
- Air describes itself as the enterprise software platform where creative teams organize their work and marketing teams find it, adapt it and scale it across every channel.[9]
- In a March 24, 2026 announcement Air launched an AI layer consisting of a Context Layer for brand consistency, a collaborative workspace called Canvas and an agentic chat interface, describing the move as an expansion from asset storage to asset scale.[10]
Customers
- Jones Road Beauty is an Air customer and used Air to organize samples, approved assets and influencer content for a holiday campaign.[12]
Backers
- FAvenir
- FDesigner Fund
- FGood Friends
Headline
Global venture capital firm with a portfolio across fintech, AI, marketplaces and SaaS, under the tagline Helping Founders Win, Bigger.
Lerer Hippeau
NYC-based early-stage venture capital firm
A venture capital firm that invests in early-stage and growth-stage startups across various sectors.
- FSlack Venture Capital
- FTiger Global Management
- FWndrCo
- FXfund
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